In March 2007, eLearning Guild’s landmark report Immersive Learning Simulations presented the following data: Managers of educational programs, both academic and corporate, were asked about relative importance of various factors in a new educational simulation program. They ranked “ease of deployment” over every other category, including “better meets learning objectives” and “fun and exciting for participants.”
(Raw figures: 57.4 percent said ease of deployment was very important and 37.2 said it was important; 34.6 percent said better meets learning objectives was very important and 41.4 percent important; and 50.2 percent regarded fun as very important, while 28.4 percent rated it important.)
- Clark Aldrich, The Complete Guide to Simulations and Serious Games, 2009
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