Serious Play Conference 2012 Program Announced

The Serious Play Conference Program has been announced.  I am so excited about the brain trust we have assembled.  Take a look!

Serious Play Conference

2012 Program

Tuesday, August 21

8:30 a.m. Welcome, Overview of Conference: Clark Aldrich, Conference Director; Sue Bohle, Executive Director, Serious Games Association;  Claude Comair, Chairman, DigiPen Institute of Technology

9 – 9:45 a.m.  Ran Hinrichs, 2b3d, “Getting the Best vQuotient”

10 – 11 a.m. Panel: “Are Educational Simulations and Games Becoming a Key Training Method in Large Organizations?”

• David Metcalf, UCF
• Phaedra Boiondiris, IBM
• James Oker, Microsoft
• Parvati Dev, CliniSpace

11 – 11:30 a.m. Break

11:30 a.m. – 12:30 p.m. Concurrent Sessions

• Phaedra Boinodiris, IBM:  “From Process Optimization to Complex Problem Solving in the Corporate Environment”

• Parvati Dev, CliniSpace: “Virtual Environments for Healthcare Training”
• Bob Waddington, SimQuest: “Where Do Games Fit in Employee or Public Training?”
• Helen Rutledge, PIXELearning, “Why and How Serious Games Work”

12:30 – 1:30 Lunch in DigiPen Cafeteria

1:30 – 2:15 p.m.  Plenary TBD

2:30 – 3:30 p.m. Concurrent Sessions

• Chuck Hamilton, IBM: “Play to Win -- IBM's Smart Play Framework”

• David Metcalf, UCF:  “Mobile Games and Simulations for Health”
• James Oker, Microsoft, Topic TBA
• Douglas Whatley, BreakAway Games:  “Why Don't We Teach More with Games?

3:30 – 4 p.m. Networking Break/ Awards Voting

4 – 5 p.m. Concurrent Sessions

• Andrew Miller, Edutopia, “Game Based Learning as Education Reform”
• Puja Dasari, California Academy of Sciences: “Game Creation and Civic Engagement”
• Richard Boyd, Lockheed: “Lowering the Barriers for Serious Play”

5:15 – 6:15 p.m. Concurrent Sessions

• Sponsored Session for Technology Providers
• Awards Voting

Wednesday, August 22

8:30 a.m. Welcome and Announcements

8:45 – 9:45 a.m.  Morning Panel: Sizing the Potential Market

• Tyson Greer  / Sam S. Adkins,  Ambient Insight: Mobil Games, Education
• Burnes Saint Patrick Hollyman, the Digital Entertainment Alliance: Virtual Worlds
• Michael Cai, Interpret: Corporate

10 – 10:45 a.m. Concurrent Sessions

• Burnes Saint Patrick Hollyman: “Second Lives 2.0: The State of Virtual Worlds Today”
• Andrew Phelps, Rochester Institute of Technology: “Games and What They Teach Us About Creative Culture”

• Paul Thurkettle, NATO:  “Serious Games and the Smart Defense Initiative”
• David Martz, MuzzyLane:  “The Economics of Serious Game Projects”

11:a.m. – 11:45 a.m. Concurrent Sessions

• Sam S. Adkins, Ambient Insight: “The 2011-2016 Worldwide Game-based Learning Market”

• Dan Baden, Centers for Disease Control and Prevention: “Educating the Public about Health”
• Heidi J. Boisvert, futurePerfect lab: “Moving Players Beyond Clicktavism”
• Susan D. Meek, BreakAway Games: “Silos Support Farmers, Not the Learning Ecosystem”
• Brock R. Dubbels, University of Minnesota, TBA

Noon – 12:45:p.m.  -  Lunch

1 – 2 p.m. Afternoon Panel: “The Challenges of Measuring Game Effectiveness”

• Eva Baker, CRESST at UCLA
• David Gibson, simSchool
• Ken Spero, Immersive Learning University
• Jenn McNamara, BreakAway
• Jason Scott Earl, Brigham Young University-Idaho

2:15 – 3:15 p.m. pm: Concurrent Sessions

• Eva Baker, CRESST at UCLA:  “Serious Measurement, Serious Results”
• Lisa Galarneau, Anthropologist/Writer: “Serious Learning in Entertainment Spaces”
• Tyson Greer, Ambient Insight: “Innovations in the Global Mobile Edugame Market”

• Dan Norton, Filament Games:  “The Geemotizer”

3:15 – 3:30 p.m. Break

3:30 – 4:15 p.m. Concurrent Sessions

• Mary McLean-Hely, The Girl Scouts: “Using Graphic Novels and WordPress for eLearning”
• Ken Spero, Immersive Learning University: “Simulation Scorecards as Drivers for Calculating ROI in Addition to Feedback”
• John Low, Carney: “Shine a Light: An Approach to Performance Oriented Design”
• Brendan Noon, ScienceWithMrNoon.com: “Game-Based Strategies for 21st Century Learning”

• Manish Shyam Nachnani and Neeraj Kakkar: “Leveraging Social Media Gamification to Influence Health Behavior”

• Lester Frederick and/or Chris Keeling, Full Sail University: “Fun-Learning: The Design and Development of an EduGame”

4:30 – 5:30 p.m. Concurrent Sessions

• Patrick D. Shepherd, U.S. Office of Government Ethics: “No Budget, Low Tech, High Impact Alternate Reality Games”

• David Gibson, simSchool: “Some Challenges of the New Psychometrics”
• Ronald Dyer, Grenoble Ecole de Management: “Risky Play - Minimizing the Threat with Serious Games”

• Kevin M. Holloway, PhD, National Center for Telehealth and Technology:  “Virtual Worlds and Gaming for PTSD Education and Intervention”
• Jenn McNamara, BreakAway:  “Building Measurement and Assessment into Games and Simulations: Back to Basics”

6 -- 6:45 p.m. 2nd Annual Serious Play Awards Ceremony

Thursday, August 23

An Early Start on Our Last Day: Welcome and Announcements

8:30  – 9:30 a.m. Panel:  “What is the Future of Serious Games?

• Jim Lunsford, Decisive-Point
• Ross Smith, Microsoft
• Jason Tester, Institute for the Future

9:45  – 10:30 a.m.  Panel: – “The Future of Gamification”

• Dr. Chris Haskell, Boise State University
• Scott Randall, BrandGames
• Manish Shyam Nachnani and Neeraj Kakkar, Healthcare consultants
• Anne Derryberry, I'm Serious

10:45 – 11:30 a.m. Concurrent Sessions

• Saul Carliner, Concordia University, “Informal Learning: Serious Games and the Life Cycle of a Job”
• Stephen Schafer, Digipen Institute of Technology: “Harmonizing the Cognitive Unconscious with emWave Technology”
• Jayne Gackenbach, Grant Ewan University, “Gameplay for Nightmare Protection”
• Michael Cai, Interpret, “Where Are the Opportunities?”
• Anne Derryberry, I'm Serious, “Designing Badge Systems for Learning”

11:45 a.m. – 12:30 p.m. Concurrent Sessions

• Nick Berry, DataGenetics:

• Roberto Dillon, Formerly with DigiPen Institute of Technology – Singapore: “Achieving 'Fun' in Serious Games: An Analysis”

• Dr. Chris Haskell, Boise State University: “The Game-Based Classroom”
• Lawrence Suda, Palatine Group: “Using Simulations to Train Future Project Leaders at NASA”
• Jason Tester, Institute for the Future, “Government for the 100%: Games To Democratize Innovation And Innovate Democracy”

12:30 – 1:30 p.m.  Lunch

1:30 – 2:15 p.m. Concurrent Sessions

• Scott Randall, BrandGames, “Gamification: Learning for the Next Generation Workforce”
• Bill Guschwan, Columbia College: “Serious Game Techniques for the Classroom”
• Scott Rigby, Immersyve: “Optimizing Motivation, Learning and Behavior Change in your Serious Game”
• Jason Scott Earl, Brigham Young University-Idaho, “Over Two Standard Deviation Improvement: Simulation Training Compared to Traditional Training”

2:30 – 3:15 p.m. Concurrent Sessions

• Jim Lunsford, Decisive-Point: “Serious Games for Leader and Team Development”
• Ross Smith, Microsoft: “The Future of Work Is Play”

3:30 p.m. Wrap Up

• Clark Aldrich, Conference Director, Serious Play